WHO WE ARE
We are a community built on honesty, intensity, and accountability. We don’t pretend transformation is easy — but we believe it’s possible for anyone willing to commit. Our values are simple: Discipline — even on the days you don’t feel like it. Effort — give what you have, every time. Growth — become better than yesterday. Authenticity — be real, stay grounded, do the work. We’re not here to impress people. We’re here to improve lives — starting with our own.
WHAT WE OFFER
Success Stories
Increased Lean Mass
Loss 40+ Pounds
Fast Results
DIEFIT SPORT
DIEFIT TRAINING CLUB
Master Trainer / Creator
Everything you see was built from something real — the belief that anyone can change their life when they commit to discipline, structure, and showing up for themselves. I’m Rodney Richards, founder and coach. What started as training a few people in a small studio became a community of athletes, creators, and everyday individuals who wanted more out of themselves — mentally, physically, and personally and to share that with the world. DIEFIT exists for people who are tired of shortcuts, quick fixes, and empty promises. This is real work. Real structure. Real results. No gimmicks. No noise. Everything at your fingertips Just you, your effort, and a system digitally designed to help you evolve.
Our Fitness App Includes
Video Coaching
High-level coaching from DIEFIT and Creator Network coaches — get the guidance you need, when you need it.
Progress Tracking
See your results over time with photo logs, measurement tracking, and performance insights.
Wearable Integration
Sync your wearable device for automatic activity and workout data — heart rate, calories, and recovery metrics
Check-ins & Feedback
Weekly accountability with updates that keep your training aligned with your goals.
Adaptive Workouts
Programs that adjust based on your effort, schedule, and preferences — built for real life.
Nutrition Support
Goal-driven nutrition strategies that are simple, sustainable, and easy to follow.
REVIEWS
Rodney is one of the best trainers. He's attentive, focused on the goals of his clients and dedicated on his craft. He caters to clients needs and pushes you to meet your goals!
Callum Weaver
Rodney is very patient and supportive. He will push you but he does so in a motivational way. This is the longest I've stuck to a personal trainer and it's because he makes the sessions really enjoyable and versatile. 10/10 recommend him as a trainer. As a female who used to feel a little uncomfortable in the weightlifting section of the gym, after working with Rodney and letting him guide my form and routines, I now feel more confident and comfortable working with certain machinery and equipment. Meal plans and nutritional guidelines were also provided which I found very personalizing and helpful. Overall I can't wait to continue on my Diefit journey
Sherri
I was living the good/happy life eating real good. But in doing so I let myself go and lost my mojo. With a few tips, workouts made for me from my guy Rodney I was able to take back my health with Fast Results.
Felix
Flexible and accommodating with my schedule. Completely changed my life post pardum. Physically and mentally. 6-10 months later I am now 40 lbs lighter and feeling stronger than ever.
Tayra Fosse
I started to train with Rodney about a year ago and it has transformed my life! Rodney really gets to know you and your goals, and personalized my plan for the changes I wanted to see in my appearance and life! His workouts are fun and engaging so it feels like you're getting a great workout in without completely burning you out. Throughout my experience I have lost a lot of weight and toned up my body. I also have used his amazing meal plans to be able to still enjoy the foods I love in a healthy way! It has changed my everyday life by building my confidence and energy. He isn't just a trainer, he's also a lifestyle coach in a sense and even though I feel like I have qained the knowledge to be able to workout on my own he is constantly challenging me and making sure I'm not letting go of my goals! I highly suggest giving him a shot!
Stav Levy